What should a Morocco tour include?

The most important thing is not what is included, but that the inclusions are written down clearly. A solid private Morocco tour should cover your transport in a private, air-conditioned vehicle with a professional licensed driver, your accommodation each night (named, or at least by category), and a detailed itinerary that says where you go and sleep each day. Camel trek and a desert camp night are standard if your trip reaches the Sahara.

Meals are where quotes differ most, so check carefully. Breakfast is usually included because it comes with the riad or hotel. Dinner is often included at desert camps and sometimes at riads, but lunches are commonly left out so you can eat freely along the way. Neither approach is wrong — what matters is that you know, so you can budget the gaps.

On guiding: a good driver is not the same as a licensed local guide. In Fes and Marrakech especially, a licensed city guide for a half or full day is worth it to navigate the medinas and read the history — confirm whether that is included or extra. The same goes for site entrance fees, which add up across a multi-day trip and are frequently quoted separately.

The honest list of usual exclusions to ask about every time: international flights, travel insurance, lunches and some dinners, entrance fees, optional activities, and tips for your driver and guides. When we send an itinerary we spell out both columns — included and not included — on purpose, because surprises on the ground are how trips and trust go wrong.